3 tips for creating an effective presentation

Posted by John Mathewson on July 30, 2015

If you are running your own tech startup, you will first need to look for investors. No company can survive without money, so you need to find the people who believe enough in your vision — or, at the very least, what you produce — to invest large amounts of their money.

How can you get them to do this? It will all start with the presentation that you give. As long as you have full faith in what you are trying to accomplish, finding the right words should come easy. But the key to a good presentation is all in how you prepare yourself.

Here are a few tips to help you create the best possible presentation for your tech startup:

  • Keep it simple: You know your company inside and out, but it can often be hard to break down technical jargon into pieces that people not in the industry can understand. You don't want to get too wrapped up in the details, but instead provide potential investors with the big picture they need to focus on.
  • Practice enough: The last thing you want to do is head into an important meeting and just wing what you are going to say. Whether you are on your own or it is a group presentation, practicing your talking points is absolutely essential.
  • Show, don't tell: If you have a product or an app that you can show off in the moment, it will be incredibly effective to do so. This will give the investors a clear idea of where there money is going.

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