3 early-stage product management tips for every tech startup

Posted by John Mathewson on December 11, 2015

If you are about to launch a tech startup, there are many different things you will want to keep in mind. Here are a few tips that will help you successfully create a product:

  • Build for every customer: One of the most important things you will need to keep in mind is your potential customer base. While you certainly want to be invested in your product, you are not constructing it just for you, but for those who will be paying for it. The product should satisfy a need the customer was not even aware they had.
  • Make data-driven decisions: While you might assume something is going to work, you need to have the numbers to back you up. Be metrics-obsessed from day one, and launch your product with at least Google Analytics put into place. Test every possible angle of the product before it is released for mass consumption, or you could face problems.
  • Work should be divided: Breaking up all of the work that needs to be done into smaller chunks will make the process feel a lot less overwhelming than it would otherwise. For a young startup with a small team, it is easy for the work to pile up, but dividing up the work equally will make it possible to estimate how much each person can handle in a timely manner.

Check out the rest of our website to learn more about FileMaker 14 and how you can incorporate the entire solution seamlessly into your tech business or everyday life.